We help brands embrace innovation to unlock new opportunities, stay ahead of the competition and deliver business growth,
Many businesses have incredible potential for growth through innovation but face challenges in unlocking it. Innovation is seen as difficult and unknown. However, with the right approach that uses sharp, bold thinking, and a laser focus on the consumer and business opportunity, innovation can he the growth engine of your business.
How we can help
Ideation
We help you generate ideas that are on brand, on strategy and have high consumer and business potential.
Rapid Development & Iteration
We work with you at pace to move through the innovation process, building and improving every step of the way.
New Products, New Categories & New Markets
We help businesses develop innovations for new opportunities in existing markets, entry into new categories and entry into new markets and consumer groups.
Consumer Centric
We bring consumers into the innovation journey to co-create, test and learn.
Concept Builder
We help you build out ideas into full concepts ready for customer testing, stakeholder engagement and business modelling.
External Inspiration
We bring the outside world into your innovation process through sharing of BIC approaches from other businesses, inspiration from other categories and markets around the world.